The SAGE Handbook of Persuasion (2nd ed.)

Developments in Theory and Practice

by James Price Dillard, Lijiang Shen

Subject categories
ISBNs
  • 9781412983136
  • 9781452262048
  • 9781483305738
The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.

  • SAGE Publications; September 2012
  • ISBN: 9781452262048
  • Edition: 2
  • Read online, or download in secure PDF or secure ePub format
  • Title: The SAGE Handbook of Persuasion
  • Author: James Price Dillard (ed.); Lijiang Shen (ed.)
  • Imprint: SAGE Publications, Inc
Subject categories
ISBNs
  • 9781412983136
  • 9781452262048
  • 9781483305738