Media/Society (6th ed.)

Technology, Industries, Content, and Users

David R. Croteau,

Media/Society: Technology, Industries, Content, and Users
 
 

"The best text to help students understand the often-complicated, ever-changing relationship between media and society."

—Seong-Jae Min, Pace University

Providing a framework for understanding the relationship between media and society, this updated Sixth Edition of Media/Society helps students develop the skills they need to critically evaluate both conventional wisdom and their own assumptions about the social role of the media. The book retains its acclaimed sociological framework but now includes additional discussions of new research and up-to-date coverage of today’s rapidly changing media landscape. Now featuring streamlined content and a more engaging narrative, this edition offers expanded discussions of the "new media" world, including digitization, the internet, the spread of mobile media devices, the role of user-generated content, the potential social impact of new media on society, and new media’s effect on traditional media outlets.

Give your students the SAGE edge!

SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning. Learn more at edge.sagepub.com/croteau6e.

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Bundle this text with Careers in Media and Communication by Stephanie Smith for only $5 more!

Use ISBN: 9781544361246 




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