The E-Myth Revisited

Why Most Small Businesses Don't Work and What to Do About It

by Michael E. Gerber

Subject categories
ISBNs
  • 0061741655
  • 9780887307287
  • 9780061741654
  • 9780061446788
  • 9780061446795
  • 9780061446771

An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.

Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.

The E-Myth Revisited will help you grow your business in a productive, assured way.

  • HarperCollins; March 2009
  • ISBN: 9780061446788
  • Read online, or download in secure ePub format
  • Title: The E-Myth Revisited
  • Author: Michael E. Gerber
  • Imprint: HarperCollins e-books
Subject categories
ISBNs
  • 0061741655
  • 9780887307287
  • 9780061741654
  • 9780061446788
  • 9780061446795
  • 9780061446771

Customer Reviews


Ersin E.
3/13/2017
Verified Buyer
I believe Mr. Gerber did an excellent job.
Building a business format that minimize and neutralize franchisee mishandling is a perfect idea. Turn-key models are key to success for small businesses all around the world.
Subject categories
ISBNs
  • 0061741655
  • 9780887307287
  • 9780061741654
  • 9780061446788
  • 9780061446795
  • 9780061446771