Search Results

1 - 8 of 8 results for "Foxall, Gordon R."

Marketing in the Service Industries: Marketing Service Inds
US$57.95

First Published in 1985. Routledge is an imprint of Taylor & Francis, an informa company.

Consumer Behaviour (RLE Consumer Behaviour): A Practical Guide
US$51.95

This book is concerned with the application of the behavioural sciences, notably social psychology...

The Routledge Companion to Consumer Behavior Analysis
US$57.95

The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of...

Understanding Consumer Choice
US$160.00

Understanding Consumer Choice shows how attempts to relate consumers' attitudes and actions have...

Explaining Consumer Choice
US$125.00

This book is the most up-to-date account of research based on the Behavioural Perspective Model of...

Marketing Psychology: The Paradigm in the Wings

Marketing Psychology

The Paradigm in the Wings

US$176.00

Marketing Psychology portrays the behaviour of consumers as influenced by its environmental...

Perspectives on Consumer Choice: From Behavior to Action, from Action to Agency

Perspectives on Consumer Choice

From Behavior to Action, from Action to Agency

US$89.99

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods...

The Behavioral Economics of Brand Choice
US$115.00

This text presents a cutting edge approach to the analysis of brand choice, relevant to marketing...