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  • Inside Appleby Adam Lashinsky

    Hodder & Stoughton 2012; US$ 10.99

    In INSIDE APPLE, Adam Lashinsky provides readers with an insight on leadership and innovation. He introduces Apple business concepts like the 'DRI' (Apple's practice of assigning a Directly Responsible Individual to every task) and the Top 100 (an annual event where that year's top 100 up-and-coming executives were surreptitiously transported to a... more...

  • Inside Appleby Adam Lashinsky; Carsten Roth

    Wiley 2012; US$ 13.46

    Apple ist seit dem 20. August 2012 das wertvollste Unternehmen der Welt. "Inside Apple" enth�llt das geheime System, die Taktiken und die F�hrungsstrategien, die Steve Jobs und seinem Unternehmen erlaubten, ein Erfolgsprodukt nach dem anderen zu produzieren und eine kult�hnliche Anh�ngerschaft f�r seine Produkte zu erwecken. In diesem Referenzwerk... more...

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