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Most popular at the top

  • Storyby Robert McKee

    HarperCollins 2010; US$ 1.99

    Robert McKee's screenwriting workshops have earned him an international reputation for inspiring novices, refining works in progress and putting major screenwriting careers back on track. Quincy Jones, Diane Keaton, Gloria Steinem, Julia Roberts, John Cleese and David Bowie are just a few of his celebrity alumni. Writers, producers, development executives... more...

  • Jab, Jab, Jab, Right Hookby Gary Vaynerchuk

    HarperCollins 2013; US$ 19.99

    New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. ... more...

  • Everybody Writesby Ann Handley

    Wiley 2014; US$ 25.00 US$ 21.99

    Finally a go-to guide to creating and publishing the kind of content that will make your business thrive. Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer. If you have a web site, you are a publisher. If... more...

  • The Journalist's Guide to Media Lawby Mark Pearson; Mark Polden

    Allen & Unwin 2014; US$ 38.17

    A practical guide for journalists, public relations and marketing professionals, bloggers and social media experts to staying on the right side of the law. more...

  • Lean Inby Sheryl Sandberg

    Knopf Doubleday Publishing Group 2013; US$ 13.99

    The #1 international best seller In  Lean In,  Sheryl Sandberg reignited the conversation around women in the workplace. Sandberg is chief operating officer of Facebook and coauthor of Option B with Adam Grant. In 2010, she gave an electrifying TED talk in which she described how women unintentionally hold themselves back in their careers.... more...

  • Advertising and Promotionby Chris Hackley; Rungpaka Amy Hackley

    SAGE Publications 2014; US$ 52.00

    This textbook introduces the key concepts, methods and issues within advertising and promotion through first-hand examples gathered from leading international advertising agencies and brand campaigns.  more...

  • Journalism Nextby Mark E. Briggs

    SAGE Publications 2015; US$ 32.00

    The Third Edition of Journalism Next: A Practical Guide to Digital Reporting and Publishing is the most informed, practical, and succinct guide to digital technology for journalists. Author Mark Briggs’ forward-thinking techniques and accessible style prepares today’s journalists for tomorrow’s media landscape transformations. Readers will learn... more...

  • Introduction to Media Literacyby W. James Potter

    SAGE Publications 2015; US$ 54.00

    Introduction to Media Literacy builds students’ media literacy step-by-step to make them more knowledgeable about all facets of the media and more strategic users of media messages. In nine streamlined chapters, all of the essential media topics are covered – from understanding media audiences, industries, and effects to confronting controversies... more...

  • Television Writingby Linda Aronson

    Allen & Unwin 2005; US$ 15.40

    A practical guide to writing for television, from an award-winning writer who has worked for television in Australia, the US and UK. more...

  • The NOW Revolutionby Jay Baer; Amber Naslund

    Wiley 2011; US$ 24.95 US$ 21.99

    The social web has changed the way we do business forever The future of your company is not in measured, considered responses and carefully planned initiatives. Business today is about near-instantaneous response. About doing the best you can with extremely limited information. About every customer being a reporter, and every reporter being a customer.... more...