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Athletic contests. Sports events

Most popular at the top

  • Can Anyone Hear Me?by Peter Baxter

    Icon Books Ltd 2012; US$ 8.99

    Test Match Special producer Peter Baxter presents tales of commentating capers from the Gabba to Eden Park in New Zealand. more...

  • Sports Fundraisingby David J Kelley

    Taylor and Francis 2012; US$ 42.95

    Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful... more...

  • Sportistaby Andrei S. Markovits; Emily Albertson

    Temple University Press 2012; US$ 29.95

    The typical female sports fan remains very different from her male counterparts. In their insightful and engaging book, Sportista , Andrei S. Markovits and Emily Albertson examine the significant ways many women have become fully conversant with sports—acquiring a knowledge of and passion for them as a way of forging identities that until recently... more...

  • 10 Amazing Olympic Listsby Jack Goldstein; Frankie Taylor

    Andrews UK 2012; US$ 2.99

    Everything you need to know about the Olympics - and some amazing facts you wouldn't believe - are contained within this facsinating eBook. Who was the mascot for each games? What crazy sports are no longer events in the games? Who are considered to be the best athletes of all time? Were the winners always given gold medals? and how much gold is... more...

  • Encyclopedia of Sports Management and Marketingby Linda E. Swayne; Mark A Dodds

    SAGE Publications 2011; US$ 676.00

    The first reference resource to bring both sports management and sports marketing all together in one place. more...

  • Advanced Theory and Practice in Sport Marketingby Eric C. Schwarz; Jason D. Hunter

    Taylor and Francis 2012; US$ 74.95

    Effective marketing is essential for any successful sport organization, from elite professional sports teams to local amateur leagues. Now in a fully revised and updated second edition, Advanced Theory and Practice in Sport Marketing is still the only text to introduce key theory and best practice at an advanced level. The book covers every key... more...

  • Sports Governance, Development and Corporate Responsibilityby Barbara Segaert; Marc Theeboom; Christiane Timmerman; Bart Vanreusel

    Taylor and Francis 2012; US$ 54.95

    The call for sport organizations and organizers to take up social responsibilities is reflected in a wide variety of sport-related practices. This book critically examines sport-related social interventions in different cultural settings, such as promoting local community-building by sport. Social constructions of peace, integration and managing diversity... more...

  • Sport and Its Female Fansby Kim Toffoletti; Peter Mewett

    Taylor and Francis 2012; US$ 54.95

    Why do women follow sports? How do they participate from the sidelines and what is the significance of this contribution? What can female fandom tell us about gender relations in sport? This book explores these and related questions by bringing together the varied strands of research being conducted internationally across the social sciences and humanities... more...

  • The Olympic Games and Cultural Policyby Beatriz Garcia

    Taylor and Francis 2012; US$ 48.95

    This book explores how cultural policies are reflected in the design, management and promotion of the Olympic Games. Garcia examines the concept and evolution of cultural policies throughout the recent history of the Olympic Games and then specifically evaluates the cultural program of the Sydney 2000 Olympic Games. She argues that the cultural relevance... more...

  • Managing Sportby David Hassan; Jim Lusted

    Taylor and Francis 2012; US$ 53.95

    Contemporary sport is shaped by wider society. Today those managing sport must be aware of the broader social and cultural context within which it exists if their effectiveness is to be established and their careers defined. This book is the first of its kind to contextualise the wider social and cultural environment of sport management and explain... more...