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Sales & Selling

  • Combo Prospectingby Tony J. HUGHES

    AMACOM 2018; US$ 16.99

    Unleash a killer combination of old and new sales strategies. Old-school prospecting tactics or new-school techniques alone won’t provide the answers. But Combo Prospecting will...by showing how to combine time-tested sales processes with cutting-edge social media strategies and clever technology hacks. The book reveals today’s new breed of Chief Executive... more...

  • Get Remarkably Organisedby Lorraine Murphy

    Hachette Australia 2018; US$ 22.99

    How to be organised in business and in life, by one of Australia's leading entrepreneurs and founder of The Remarkables Group. Is your life chaotic? Are you hungry for advice on how to live calmly, happily and productively? The cornerstone of success at work and at home is being organised and, with Lorraine's help, you can achieve this by forming... more...

  • Mit Fragen gewinnenby Peter Haupt

    Wiley 2018; US$ 24.95 US$ 22.46

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  • The Introvert's Edgeby Matthew Pollard; Derek LEWIS

    AMACOM 2018; US$ 14.99

    An introvert? Great at sales? YES. Sales is a skill anyone can learn and master—and introverts are especially good at it once they learn how to leverage their natural strengths. Introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. That’s the beauty of The Introvert’s Edge:... more...

  • Closing a Saleby 50MINUTES.COM

    Primento Digital 2018; US$ 5.99

    Ready to take your business to the next level? Find out everything you need to know about effective sales techniques with this practical guide. It is tempting to think that sales skills are something that you either have or do not have, and it is certainly true that selling does not come naturally to everyone. In reality, by following a small number... more...

  • Vertrieb und Marketing in der digitalen Weltby Hartmut Biesel; Hartmut Hame

    Springer Fachmedien Wiesbaden 2018; US$ 27.74

    Die Digitalisierung von Wirtschaft und Gesellschaft ist das Top-Thema in einer zunehmend global agierenden Welt. Diese Entwicklungen haben auch Konsequenzen für den Vertrieb und das Marketing in Unternehmen. Das Buch beschreibt den Stand der heutigen digitalen Anwendungen in Vertrieb und Marketing und liefert Ideen, wie Unternehmen sich aufstellen... more...

  • Exactly How to Sellby Phil M. Jones

    Wiley 2018; US$ 25.00 US$ 21.99

    The sales guide for non-sales professionals Exactly How to Sell walks you through a tried and true process that draws on time tested methods that are designed to attract and keep more customers. No matter what you are selling (yourself, your product or your services) this simple read is certain to provide you actionable strategies to deliver... more...

  • Pop-up Retailingby Gary Warnaby; Charlotte Shi

    Springer International Publishing 2017; US$ 52.58

    This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative purpose. Adopting a managerial approach, it explores the use of pop-up retailing as... more...

  • Satellite Marketingby Kevin Popovic

    Taylor and Francis 2017; US$ 39.95

    Satellite marketing uses multiple social media sites as a series of marketing sub-stations or "satellites." Each satellite is a stand-alone marketing effort, which means that if and when your prospects are engaged, they are being introduced to your brand, your product and services, and your community of users. Prospects presented with a call to action... more...

  • Internationale Vertriebssteuerung by Result Framingby Wolf W. Lasko; Lara M. Lasko

    Springer Fachmedien Wiesbaden 2017; US$ 27.74

    Geringe Motivation der Mitarbeiter, niedrige Erfolgsquoten – viele Unternehmen sind mit den Leistungen des Vertriebs nicht zufrieden. Dieses Buch zeigt, wie das Leistungslevel von international aufgestellten Vertriebsteams mithilfe von Result Framing deutlich verbessert werden kann – und das ohne zeit- und kostenintensive Trainings. Result Framing... more...