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Corporate & Business History

  • Black Edgeby Sheelah Kolhatkar

    Ebury Publishing 2018; US$ 14.09

    Nominated for the FT/McKinsey Business Book of the Year Nominated for the Carnegie Medal for Excellence in Nonfiction Amazon Top 5 Business Books of 2017 'A prodigious feat of reporting' - Malcolm Gladwell ‘Black Edge has the grip of a thriller … Everyone should read this book’ - David Grann, New York Times bestselling author of... more...

  • Liability of Corporate Groups and Networksby Christian A. Witting

    Cambridge University Press 2018; US$ 112.00

    Discusses the nature of corporate groups and networks and provides arguments for rules extending liability beyond insolvent entities. more...

  • Grouponby

    Primento Digital 2018; US$ 5.99

    Las dos caras de la fiebre de los cupones Este libro es una guía práctica y accesible para descubrir las claves sobre Groupon, que le aportará la información esencial y le permitirá ganar tiempo. En tan solo 50 minutos usted podrá: • Entender cómo se concibe Groupon, que nace en 2008 de la mano del joven empresario y músico Andrew  Mason y dos... more...

  • Corporate Governance in Banking and Investor Protectionby Belén Díaz Díaz; Samuel O. Idowu; Philip Molyneux

    Springer International Publishing 2018; US$ 146.76

    This book explores the status quo of corporate governance in banking and investor protection from both theoretical and practical perspectives. Bringing together original conclusions with a regional and international focus, it provides a timely and comprehensive overview of the effectiveness of corporate governance in the financial sector and an assessment... more...

  • Dokumentationsmanagement – Basis für IT-Governanceby Manuela Reiss

    Springer Fachmedien Wiesbaden 2017; US$ 30.82

    Im Buch erfahren Sie nicht nur, warum IT-Dokumentation ein wichtiges Managementwerkzeug ist, sondern auch, wie Sie dieses Werkzeug Schritt für Schritt einrichten und pflegen. Im Fokus steht das von der Autorin entwickelte und in der Praxis erprobte Vorgehensmodell zum Aufbau einer ganzheitlichen und managementorientierten IT-Dokumentation zur Unterstützung... more...

  • DHLby Po Chung; Roger Bowie

    De|G Press 2017; US$ 24.99

    DHL: From Startup to Global Upstart is the story of a startup that became the first worldwide logistics service organization, fighting regulation, trade restrictions, customs, and many other technical issues to develop processes that have stood the test of time to become the accepted norm in delivery throughout the world. It is a story of using... more...

  • Franchising in Americaby Thomas S. Dicke

    The University of North Carolina Press 2017; US$ 29.99 US$ 25.49

    Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise... more...

  • Foundations of Marketing Thoughtby D.G. Brian Jones; Mark Tadajewski

    Taylor and Francis 2017; US$ 54.95

    The study and teaching of marketing as a university subject is generally understood to have originated in America during the early 20 th century emerging as an applied branch of economics. This book tells a different story describing the influence of the German Historical School on institutional economists and economic historians who pioneered the... more...

  • Googleby

    Primento Digital 2017; US$ 5.99

    Google, el Goliat de la tecnología  Este libro es una guía práctica y accesible para descubrir las claves sobre Google, que le aportará la información esencial y le permitirá ganar tiempo. En tan solo 50 minutos usted podrá: •Descubrir cómo Larry Page y Sergey Brin crean sin apenas medios una empresa que se convertirá en líder mundial de la... more...

  • Spotifyby

    Primento Digital 2017; US$ 5.99

    El rey de la música en streaming  Este libro es una guía práctica y accesible para descubrirlo todo sobre Spotify, que le aportará la información esencial y le permitirá ganar tiempo. En tan solo 50 minutos usted podrá: •Entender cómo surge la idea de construir una plataforma basada en el modelo freemium y que permite acceder a una gama... more...